Suzuki Motor of America Inc. Introduced
Rider Magazine Staff
April 3, 2013
Suzuki Motor of America, Inc. (SMAI) has been announced as the sole distributor of Suzuki motorcycles, all-terrain vehicles, marine outboard engines and automotive parts and service in the contiguous United States and Alaska. This announcement comes following the restructuring of American Suzuki Motor... Read more »
American Suzuki Motor Corporation’s Chapter 11 Plan Approved by Court
Rider Magazine Staff
March 18, 2013
American Suzuki Motor Corporation’s Chapter 11 Plan was approved by the Honorable Scott C. Clarkson of the U.S. Bankruptcy Court for the Central District of California in Santa Ana. The Plan was also accepted by creditors. Confirmation of the Plan clears the way for Suzuki to complete its restructuring... Read more »
Suzuki Launches the Ultimate Hayabusa Contest
Press Release
March 8, 2013
Suzuki is pleased to announce the kickoff of The Ultimate Hayabusa customer contest on Monday, March 11. The Ultimate Hayabusa is a nationwide search to find the best and the baddest custom Busa’s out there—be it through style or performance modifications. Suzuki wants to showcase this powerful... Read more »
2013 Suzuki Preview: Three Dandy Dozen
Rider Magazine Staff
November 27, 2012
American Suzuki recently took the tough step of filing for Chapter 11 bankruptcy and ceasing auto sales in the U.S., which will allow it to focus on its motorcycle and marine business in this country. The plan has already resulted in its powersports lineup swelling from just 10 bikes and ATV models in... Read more »
American Suzuki files Chapter 11 Bankruptcy, pulls out of U.S. Auto Market
Press Release
November 6, 2012
American Suzuki Motor Corporation (ASMC) announced Monday that it plans to realign its business to focus on the long-term growth of its Motorcycles/ATV and Marine divisions. Following a thorough review of its current position and future opportunities in the U.S. automotive market, ASMC will wind down... Read more »
Suzuki Releases Third Wave of 2013 Models
Press Release
September 26, 2012
Suzuki is pleased to announce the third wave of models to join the 2013 lineup, following the Champion-Approved RM-Z450 and RM-Z250 motorcycles and class-leading KingQuad Utility ATVs announced earlier this year. This third wave of 2013 product expands Suzuki’s 2013 lineup with a diverse range of new... Read more »
Elena Myers is First Female to Win at Daytona
Rider Magazine
March 19, 2012
Eighteen-year-old Elena Myers made history on Saturday, March 17, when she became the first female to win a professional motorsports event at Daytona International Speedway with her victory in SuperSport Race 2. Competing for Team SuzukiScoopFans Racing, Myers took the checkered flag in the season-opening... Read more »
2012 Suzuki V-Strom 650 ABS First Ride
Rider Magazine
November 9, 2011
photography by John Howell & Enrico Pavia Western North Carolina, home to all-consuming kudzu vines, fertile fields full of King Cotton and roads that wind their way through Appalachian hollows, coves and gaps, is a picture-perfect place to test the 2012 Suzuki V-Strom 650 ABS, especially in late... Read more »
2011 Suzuki Burgman 650 Executive Road Test
Rider Magazine
October 6, 2011
[This 2011 Suzuki Burgman 650 Executive Road Test was originally published in the October 2011 issue of Rider magazine] photography by Kevin Wing Helmet: Bell Revolver / Jacket & Pants: Firstgear / Boots: TCX Over the past few years we’ve tested quite a few machines with “automatic” transmissions:... Read more »
First Look: 2012 Suzuki V-Strom 650 ABS
Rider Magazine
July 8, 2011
In addition to the end of the Mayan calendar (and perhaps the end of the world?), 2012 marks the tenth anniversary of the Suzuki V-Strom 1000, a V-twin adventure tourer that was Rider‘s 2002 Motorcycle of the Year. Two years later, Suzuki released the V-Strom 650, essentially the same motorcycle... Read more »
